About This Course

Executing impactful campaigns in today's fast-moving communications landscape doesn't always require a big budget. Some of the government's biggest communication wins have come from creative approaches and clever thinking, without needing a huge financial investment. This course will equip you with the knowledge, tools, and confidence to plan, execute, and evaluate low and no-cost communications. From exploring real-world success stories to mastering evaluation techniques that will help you demonstrate the impact of your activity, you'll learn how to make your communications budget work harder and smarter. Join us to discover how creative thinking and strategic planning can help you deliver outstanding results, regardless of budget constraints.